Please join us as Livia Labate of Comcast Interactive Media discusses how user experience teams can benefit from introducing metrics and benchmarks of success into their practices. This event is free and open to the public.
Date: Thursday, August. 27, 2009
Time and Location: Wharton School of Business, John M. Huntsman Hall, Room 240
University of Pennsylvania
3730 Walnut Street Philadelphia, PA 19104
Parking Info: http://www.facilities.upenn.edu/mapsBldgs/view_map.php3?id=419
About the Presentation
The presentation will provide attendees with an introduction to the UX Health Check approach and its use as a tool for collaborative UX strategy and management.
The UX Health Check allows IA/UX professionals and their collaborators to introduce metrics of success and benchmarks to their product and service design decision-making, from the most strategic to the most tactical aspects.
Measures of success that qualify and quantify user experience efforts are scarce and not widely adopted. The UX Health Check approach introduces a common language to measure how direct investments in improving the user experience result in concrete outcomes.
About the Presenter
Livia Labate is Principal of Information Architecture and User Experience for Comcast Interactive Media where she designs media services across platforms. Livia is also part of the Board of Directors of the Information Architecture Institute, where she volunteers her time to help develop the practice and support IA practitioners.