Author Archives: moderator

Third Annual Design Slam – Friday, 1/16

Please join us for the Philadelphia region’s Third Annual Design Slam. Contestants will participate in a fast-paced race to create the best design solution to a “made-up” real-world problem. Awards given to the victors!

Date:  Friday, January 16, 2009
Time:  6:00pm to 8:30pm (design challenge starts promptly at 6:30, please arrive early)
Location:  Messagefirst, 230 N 2nd Street, Suite 2C, Philadelphia, PA 19106 (under the Ben Franklin Bridge)
Phone:  215-825-7423
Parking Info:


What’s a “design slam”?
During the meeting, participants will be teamed and introduced to a full-fledged hypothetical project, including appropriate client-side deliverables. They’ll then have an opportunity to interview key players on the client’s team. The session will conclude with proposal presentations from each of the groups to the “clients” and the assembled audience.

Then the “clients” team will choose a winner. Members of the winning team will receive a plethora of praise from your peers and an award.

What’s in it for me?
This is a chance for interested IAs, designers, usability practitioners, developers and marketing professionals to get their hands dirty working side by side with colleagues as they tackle tough business problems in a fun and sometimes crazy environment. Knowledge transfer, technique sharing, and a social atmosphere makes this session stand out from the garden-variety “lecture-and-powerpoint” presentation.

Please try to arrive on time. The client team will be introducing the design challenge promptly at 6:30pm.

If you do not want to participate because you won’t be able to get to the meeting on-time or a have severe case of social phobia, fear not! We would like to have an audience during this session to play the role of users, and help choose the winning team.

This idea is shamelessly stolen (with permission) from the IA Summit’s IA Slam. For more information about the IA Slam, visit

Video-on-demand: World Usability Day 2008 – Scott Page "Making Transit Useful in Philly"

PhillyCHI and UPA Delaware Valley present a World Usability Day recording of, Making Transit Useful in Philly”


-Scott Page:
Interface Studio LLC

Making Transit Useful in Philly
Transit Oriented Development (TOD) is a national movement focused on encouraging growth and development in a way that leverages the value of local transit. In Philadelphia, many rail stations are located in areas that are largely vacant and underutilized. This, combined with a strong car culture, leaves Philadelphia’s rail infrastructure – one of the best in the country – largely overlooked.

Interface Studio LLC, an urban design and planning firm based in Philadelphia, was engaged by Neighborhoods Now to explore the opportunities to transform two under-used rail stations in Philadelphia into active and vibrant neighborhood amenities. The lecture will cover the key challenges to making transit useful in Philadelphia and share the findings of the study which tackles TOD as a far-reaching design problem.

Video-on-demand: World Usability Day 2008 – Kenneth Allendoerfer "User-Centered Research and Development for the Next Generation Air Transportation System"

PhillyCHI and UPA Delaware Valley present a World Usability Day recording of, “User-Centered Research and Development for the Next Generation Air Transportation System”


-Kenneth Allendoerfer:
Federation Aviation Administration (FAA)

User-Centered Research and Development for the Next Generation Air Transportation System
The US air traffic control (ATC) system, one of the nation’s most complex information technology and communication networks, is increasingly plagued by congestion and delays. To address these problems, the FAA has embarked on a major redesign of the system, known as NextGen, which will change how controllers do their jobs and how they interact with technology. Meanwhile, the current generation of controllers, who began their careers using information technology with very different user interfaces and with very limited capabilities, is nearing retirement age. Now that a new generation of controllers is being hired and trained, we have the opportunity to modernize the ATC user interfaces, but which designs are the right ones? Which elements of the old systems should be preserved and which should be replaced? How do we manage this transition without disrupting operations? I will demonstrate and discuss several recent projects at the FAA Research Development and Human Factors Laboratory which use user-centered design and evaluation methods (such as cognitive task analysis, eye tracking, and click path analysis) to explore these issues.

PhillyCHI Year-End Winter Social – Wed, 12/10

PhillyCHI has had an amazing year. In 2008, we increased the size of our mailing list to almost 450, our average meeting size was 41, and our socials were well attended and included some very interesting building tours.

Come celebrate this amazing year at our annual year-end Winter Social. Meet the new officers and join us for bowling, appetizers and drinks.

WHEN: Wednesday, December 10, 2008, 7 – 9PM
WHERE: North Bowl, 909 N. 2nd Street, Philadelphia, PA 19123 –

Bowling is first come, first serve and free! Appetizers and the first drink is on the house.


Aquent is the world’s largest marketing staffing firm. For 20 years they’ve been the leader in helping marketing organizations find the people they need, on a freelance and direct-hire basis, and in helping marketing professionals find the rewarding assignments they want. They represent talent in virtually every marketing discipline, from brand managers to copywriters, from data analysis to web designers.

In addition, Aquent offers marketing organizations a wide range of services including consulting, studio solutions, project management, and translation/localization.

To find out more about Aquent, visit

saturdave is a user experience consulting firm based in the City of Brotherly Love. Founded by Dave Cooksey, saturdave specializes in crafting compelling experiences informed by user research, building user-centric taxonomies, and executing first rate information architecture.

To learn more about saturdave visit or email Dave at

November Happy Hour at Digitas Health – Thu 11/20

Digitas Health will be hosting a PhillyCHI Happy Hour from 6-8pm on Thursday, November 20th in the Atrium at the Wanamaker Building. This event will feature wine from the award-winning Chaddsford Winery and a winery rep to answer all your wine questions, as well as hors d’oeuvres and other refreshments. Digitas Health’s User Experience team will showcase some of their successful campaigns and give a brief tour of our new office space in Wanamaker.

DATE:  Thursday, November 20th, 2008
TIME:  6pm – 8pm
LOCATION: The Atrium @ Wanamaker Building, 100 Penn Square East, 9th Floor, Philadelphia, PA
RSVP: by Tuesday 11/18, registration is required*

*Due to building security reasons, you must register by Tuesday 11/18 to attend this social event.


This happy hour is all about the interaction, so put down the mouse and pick up a wine glass!

The PhillyCHI Happy Hour is open to PhillyCHI members and Digitas Health employees.

Call for Nominations – PhillyCHI Officers 2009

It’s that time of year again — election time! PhillyCHI has grown significantly in the past two years in meeting attendance (average 40) and mailing list recipients (over 400). We are looking for nominations to lead PhillyCHI through 2009. Being an officer of PhillyCHI is rewarding as it allows you the opportunity to foster greater communication and interaction of the UX community in Philadelphia while increasing your visibility to the community at large.

If you are interested or know someone who would do a great job and may want to get involved, we want to hear from you. Help us keep up our great momentum. Nominate yourself or someone you know.

Positions Available
All officer positions are up for election.

– the principal officer responsible for leading and setting the direction of PhillyCHI
– manages activities in accordance with the policies and procedures of the ACM and its bylaws
– presides at all meetings of the Chapter

Vice Chair
– presides at meetings in the absence of the Chair
– assists the Chair in management of the Chapter
– performs other duties that may be assigned by the Chair

- maintains records of Chapters activities and communications
– responsible for all print and electronic communication of Chapter meetings and announcements
– assists in coordination of meetings and events at direction of Chair or Vice Chair
– manages and maintains PhillyCHI website, LinkedIn group, email list, members list, etc.
– performs other duties as assigned by the Chair or Vice Chair

– prepares and submits the annual report to the ACM
– collects all dues, sponsorship fees, pays bills and maintains Chapter’s overall financial records
– completes and submit the Annual Financial Report to ACM Headquarters
– perform other duties as assigned by the Chair or Vice Chair

Note: To hold an officer position, you must be an ACM SIGCHI member; however, membership is not needed until the start of the 2009 term. All new officers will have the full support of retiring officers throughout the upcoming year.

How to Nominate

To nominate yourself or someone you know, email us the following information to by Monday, November 10, 2008:

Reason for nomination:
Recommended by:

If you can’t run for office, there will be a number of additional volunteer positions available for 2009 where you can help out.

We look forward to 2009 and your help in keeping our great momentum!